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2 tweets

1
Finally started reading The Mom Test after it again got recommended to me by @wrede and it is really really good. I have to admit I was put off by the title in the past, assuming it was about „if your mom doesn‘t even get your idea, your product will never work“ 😅
2
I got it totally wrong though, it is about how to have unbiased, non leading conversations with potential customers to get hard data, and get so good at it that it would even work for your mom who loves you and wants to see you succeed and doesn’t want to hurt your feelings.